Industrial Investment Research

Global Investment Promotion Strategy & Migration Motivation Study for an Industrial Park

Project Background

The industrial park is in a critical period of industrial upgrading and urgently needs to identify high-matching target enterprises.

Professional Execution

  • Customized Questionnaire: Built a 32-dimensional evaluation model.
  • Mixed Collection: Combined in-depth interviews with digital precision push.

Core Insights

Identified top 3 factors: Tax leverage, Supply chain synergy, and Talent housing.
Occupancy rate increased by 40% year-on-year after strategy adjustment.
User Experience Research

E-commerce Platform Full-Link UX and Repurchase Behavior Study

Project Background

Facing fierce competition, the platform needs to analyze user churn and use NPS to find deep causes.

Core Insights

Customer service response speed was identified as the core churn point.
Repurchase rate achieved 18% growth within 6 months.